Apple CEO Tim Cook speaks during Apple's annual Worldwide Developers Conference in San Jose
Apple CEO Tim Cook speaks during Apple's annual Worldwide Developers Conference in San Jose, California, U.S. June 3, 2019. (Photo: REUTERS/Mason Trinca)

A lot of rumors are circulating around the tech community claiming that tech giant Apple have pulled the plug off of its secret AR Glasses project. This secret project is supposed to be developing a hardware that can provide augmented reality through a pair of glasses. Apple has yet to confirm that it is indeed working on this project, so this rumor has to be taken with a grain of salt.

The rumor was first published by DigiTimes, and it was quickly picked by a number of online publications. The DigiTimes article is blocked behind a paywall so the whole story is still developing. Nevertheless, many noted tech journalists have said that this news should be taken with a grain of salt as Apple continues to be silent about it.

The existence of the Apple AR Glasses project is a huge mystery. Much like many of the tech giant's project, it keeps it in absolute secrecy. While some of its project have leaked in the past, the same cannot be said about this closely guarded augmented reality glasses.

A handful of rumors surround this Apple AR Glasses. Many believe that, as the name suggests, it is a pair of glasses that give user the ability to use augmented reality. The hardware is poised to be released in 2020, although there are a number of outlets claiming that it might be much earlier than that.

As for its functionality, the Apple AR Glasses is expected to be a standalone hardware with its own platform, operating system and set of apps. However, some tech insiders have suggested that it could also act as an accessory to Apple's biggest and most iconic product, the iPhone. Whatever the design could be, Apple is sure to be working hard on it.

The smart wearable market, especially the one worn for the eyes, is sure to be a tough market to break. Google have made an attempt into it with the Google Glass, but was eventually ditched due to various design complications and usability. If Apple is really working to release a product aimed for this market, and if the recent rumor is true, then it simply shows that the tech giant may have given up on its efforts. This could only further prove the extreme difficulty of entering this niche market. Whoever is first t crack it is poised to make a lot of money out of it.